The operator
"When you hire Sylven, you get me. I design your campaign, run it day to day, and answer when you reply. No account managers, no handoffs, no junior on the keys."
Ryan Nerby Founder, Sylven · Toronto
Built for B2B services firms. We run the campaign end to end. You take the meetings.
A structured intake builds a custom client intelligence document. We agree on the ICP, the offer, and what "qualified" means for your business.
A steady volume of contacts, scoped to your exact ICP, dual-validated. Catch-all and risky emails excluded before a single send goes out.
Secondary domains, warmed inboxes, multi-touch sequences. Deliverability monitored. Copy is iterated continuously against real reply data.
We triage every reply, follow up across email and phone, and book qualified prospects onto your calendar. You only see the ones worth taking.
Pass-through cost of running the campaign.
Domains, inboxes, sending infrastructure, list sourcing and validation. A flat monthly pass-through scoped to your send volume, not a retainer for our time.
You only pay when a meeting lands on your calendar.
The per-call rate is set with you on the discovery call, scoped to your offer economics. "Qualified" is defined together: minimum revenue, decision authority, attendance.
Sylven's core practice is automation engineering (n8n, custom APIs, Zapier, OpenAI) for active clients running on the same stack we use for outbound. The campaign is a system, not a content service.
Most agencies bill a retainer whether or not a meeting ever happens. The performance fee structure means we lose money if we can't book for you. Same incentives, same outcome.
Ryan, based in Toronto, builds and operates every campaign personally. When you reply to a message, you get the operator, not a queue, not a junior, not a sales rep.
"When you hire Sylven, you get me. I design your campaign, run it day to day, and answer when you reply. No account managers, no handoffs, no junior on the keys."
Defined together during intake. The default criteria: meets your minimum revenue threshold, has decision authority for the offer, books the meeting on the call (not just opt-in), and shows up. If a booked call fails any of those, it doesn't bill.
B2B services and consulting firms with an offer that already converts on a sales call. The kind of business where a single signed client is worth far more than the cost of booking the call. If your model is e-commerce, consumer, or committee-buying enterprise, this isn't the right channel for you.
First sends go live once domains finish warmup. Booked calls typically begin to land as inboxes scale, building toward steady-state volume in the months after launch. We send Loom reports the entire time so you can see what's working before the meetings show up.
Month-to-month. No long-term commitment. Cancel anytime. The monthly tech fee stops, any unbilled qualified calls settle, and that's it. There is no termination fee.
Yes. Sending domains are registered to your business and redirected to your main site. The prospect list, intake document, and CRM are yours from day one. If you ever leave, you walk out with the infrastructure.
A quick call. You tell us about your offer and your ICP. We tell you whether cold-email lead gen is the right channel, and if it is, we send an offer doc the same day.
Book a Discovery Call →